Google Goggles is a newly released Google Adwords product released by Larry Ostrovsky and Amish Shah that supposedly combats Google slap, the arch enemy of every Adwords advertiser.
Adwords is Googles' branded P4P service. It provides relevant text based ads on Google website, and on external sites willing to host Google Ad's.
Larry and Amish are known for their involvement in the creation of hexatrack.
Google Slap is really just an adjustment made to AdWords that penalizes (slaps) advertisers who have poor landing pages and sites with little content, or advertisers who use poor quality AdWords ads.
You see Google correctly realize that they need to show relevant results to their users to keep them coming back and using their search engine in the future, and users have little interest in visiting these kinds of low quality sites.
What makes this product compelling to me, is the fact that is was developed with Adobe Air, the development environment created by Adobe (the people who created the Adobe reader, and PDF file format).
It works on either Windows OR Mac, which is of enormous benefit to people like me who use mac’s, and are traditionally starved of applications like this.
The other interesting thing (well at least to me) is that Frank Kern has personally recommended the product, something that is rare in my experience (at least rare without an affiliate link! lol).

For a full, more comprehensive review, please visit the
Google Goggles Review Website.
In addition to the product itself, you also receive a membership to HexaTrack, which is a method to legally spy on your competition in Google Adwords.
There is a free signup to hexatrack.com but you actually get membership to the advanced version of with your google goggles purchase.
This seems to be a way to get you to pay $13.95 per month.
However, you can easily cancel the subscription within the first 30 days and not pay anything more.
Since it’s a clickbank product, refunds or subscriptions are handled by clickbank and not the publisher, meaning you are guaranteed of a refund or subscription cancellation, so that is good to know.
In summary, I believe the base tool is a worthwhile product if you are a beginner or intermediate adwords users. Advanced Adwords users may not get as much value out of it, although being able to test quality scores on competitors pages is useful.
For further information, please visit the review website above, or visit the link below (the Google Goggles website).
http://www.put-on-your-goggles.com